“Together Isn’t Better” Video Pokes Fun At Comcast’s Ad Campaign & Merger With Time Warner Cable
Wednesday, August 6, 2014
WASHINGTON, D.C. – Consumers Union, the policy and advocacy division of Consumer Reports, took a light-hearted look at Comcast’s proposed merger with Time Warner Cable today in a new satirical video. The video pokes fun at Comcast’s “Together is Better” ad campaign, which promises everything will get better if the cable and Internet giant is allowed to merge with its next biggest rival.
Consumers Union’s video points out other combinations that weren’t better together. Think Dennis Rodman and Kim Jong Un. Or Justin Bieber and Lamborghinis. The video is being promoted as part of Consumers Union’s effort to spread the word about the merger and encourage consumers to voice their concerns about the deal to the Federal Communications Commission (FCC).
”Comcast is spending millions trying to convince frustrated consumers that our lives will be better if it can merge with Time Warner Cable,” said Delara Derakhshani, policy counsel for Consumers Union, the advocacy arm of Consumer Reports. “But combining these two huge companies with lousy reputations for customer satisfaction will just make things worse. Consumers can expect higher prices, fewer choices and even worse customer service if Comcast is allowed to dominate the cable and broadband marketplace.”
The FCC, which is reviewing the merger, is currently accepting comments about the deal from the public. In recent weeks, Consumers Union has collected comments from over 50,000 consumers opposed to the merger, which it will deliver to the FCC prior to its initial August 25th comment deadline.