Trader Joe’s responds to consumers – and misses the point
By Consumers Union on Friday, October 5th, 2012
The company still won’t meet with us, so we’re glad to hear they at least care what consumers think. But we’ve taken a look at their email response, and Trader Joe’s just doesn’t get the point of this campaign.
VP Matt Sloan says they “do not presume to make choices” for their customers, and then their letter lists their current offerings of antibiotic-free meat products.
We’re glad Trader Joe’s offers their customers SOME meat raised without antibiotics. But that doesn’t get us where we need to go.
Until major food chains like Trader Joe’s stop buying from growers that overuse antibiotics, we won’t truly address our public health crisis. We need to END the overuse of antibiotics in meat production to help ensure they don’t lose their effectiveness for people.
Trader Joe’s already makes decisions based on public health and environmental concerns: they only sell sustainably-raised fish and cage-free eggs, and their Trader Joe’s brand products do not contain GMOs.
Trader Joe’s key competitor, Whole Foods, is already committed to only selling meat raised without antibiotics. It’s time for more grocery retailers to step up to the plate. Trader Joe’s is well-positioned to make this change, and become a big part of the solution in the public health battle to keep our antibiotics working.
Did you take our recent action that sent a video message to Trader Joe’s? If so, check your inbox – you probably have an email waiting for you. Feel free to write back and tell the company that it’s time to end the overuse of antibiotics in meat production and to please only sell meat without drugs.